Amara Holdings Limited’s hospitality arm, Amara Hotels & Resorts continues its regional expansion with the upcoming development of a new 272-room hotel in central Bangkok, Thailand.

This marks the Group’s first entry into the “Land of Smiles”.

In conjunction with this hotel development, an agreement was signed today with Thailand Crown Property Bureau, a quasi-government agency, through the Group’s wholly-owned subsidiary, Amara Hospitality (Thailand) Co., Ltd.

Amara Bangkok will be located in the choice Surawong Road, which is parallel to Silom and Sathorn Roads. Together, they form one of the most exciting areas in Bangkok, an area known for its rich and colourful local entertainment and shopping activities, as well as the financial district of Bangkok. The location was also chosen for its convenient access to and from Suvarnabhumi International Airport and its proximity to the other commercial and shopping centres of Bangkok.

“With all of the amazing activities and attractions and brisk commercial traffic in the area, we see a need for the quality accommodation that Amara provides,” said Albert Teo, Chief Executive Officer for Amara Holdings Limited. “The central location of our new hotel in Bangkok and its proximity to the other parts of the city, coupled with easy access to the airport expressway will offer maximum convenience to tourists and business travellers alike.”

Scheduled to open in 2012, Amara Bangkok is being designed as an exciting business/leisure hotel with an emphasis on the use of local materials to create an “oasis in the city”. The full service hotel will feature Amara’s signature cuisines in a chic restaurant, a tranquil sunset bar by the rooftop pool for guests to unwind, lobby bar and comprehensive facilities for the MICE (Meetings Incentives Conventions and Exhibitions) business. The hotel will have a state-of-the-art wellness level comprising gym and spa to pamper its guests and a unique hospitality lounge for its premium guests.

Amara Bangkok will also feature a contrast of timber, glass and steel materials for a contemporary feel. The hotel will offer all the comforts for an “individual experience” within a ‘homely’ environment and with all the details and amenities one would expect of a world class business hotel.

“Customers are more discerning and well-travelled and as such are looking for an emotional aesthetic experience with attentive service, individual style and a personal touch. We aim to capture the imagination of our guests and offer them all of these in a great location,” concluded Mr Teo.

Originally published by http://www.amarahotels.com

More Bangkok Hotels – Lowest Discount Rates for all Hotels in Bangkok, Thailand

Tags: , , , ,